Australia: Now you see the New Mazda2 Sedan, now you Don't

The Mazda2 four-door small sedan has been dropped from the firm's lineup in Australia, just eight months after launch. The reason is Mazda's decision to switch production of the Australian market version of the small car from its Thailand factory, which manufactures both sedan and hatchback body styles, to the company's Hiroshima plant in Japan, which builds only the hatchback version.

The Japanese automaker said the move was dictated by the success of the Mazda2 in the Thailand region and the fact it could not guarantee supply to the Australian market.

Mazda Australia spokesman Steve Maciver told reporters that the company does not except the loss of the four-door model to harm local sales as the five-door model was the most popular in the range.

An updated version of the Mazda2 hatchback with refreshed trim and all-new colours is due arrive in Australian showrooms this month. It will continue to be offered with 76kW 1.5 litre petrol engine, available with both manual or automatic transmissions.



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Australia: Now you see the New Mazda2 Sedan, now you Don't

The Mazda2 four-door small sedan has been dropped from the firm's lineup in Australia, just eight months after launch. The reason is Mazda's decision to switch production of the Australian market version of the small car from its Thailand factory, which manufactures both sedan and hatchback body styles, to the company's Hiroshima plant in Japan, which builds only the hatchback version.
The Japanese automaker said the move was dictated by the success of the Mazda2 in the Thailand region and the fact it could not guarantee supply to the Australian market.
Mazda Australia spokesman Steve Maciver told reporters that the company does not except the loss of the four-door model to harm local sales as the five-door model was the most popular in the range.
An updated version of the Mazda2 hatchback with refreshed trim and all-new colours is due arrive in Australian showrooms this month. It will continue to be offered with 76kW 1.5 litre petrol engine, available with both manual or automatic transmissions.
Source: Yahoo [Hat tip to Matt]


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Mazda to Lease All-Electric Mazda2 in Japan

Mazda today announced that it's developing an electric vehicle based on the Demio subcompact – known as the Mazda2 in Europe and North America –, which will be available for lease in Japan starting from spring 2012.
Details about the upcoming zero-emissions model are limited right now, with the official press release only stating that the car's driving range is expected to be around 200 km (124 miles) and that it will be leased mainly to local government bodies and fleet customers.
Mazda’s foray into the EV segment focuses on developing electric cars suitable for customers with short city commutes. Through the aforementioned lease program, the Japanese maker hopes to gain valuable information about usage requirements and electric drive technologies.
The acquired experience will also be used to improve the base technologies of the brand, as announced in the Building Block Strategy. Certain systems sourced from EVs such as regenerative braking tech, will make their way into conventional models, which will also benefit from the firm's SKYACTIV technologies, announced at the 2009 Tokyo Motor Show.
For now, the company’s core values are going to be centered around the internal combustion engine, but in the long run, customers can expect to find an increasing number of eco-friendly technologies fitted to Mazda models.
By Csaba Daradics
*Note: Standard Mazda2 / Demio featured in photos




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